social media

4 keys to user generated content

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Every day humans, bots, brands and probably a green-eyed monster or two share gazillions of tweets, photos, and updates via social media. As an agency, we’re less concerned about the green-eyed monsters than brands. For the latter user-generated content (UGC) is a great bridge between social media and sales. This infographic…

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6 Things Twitter is NOT

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I’m on Twitter less and less these days. Maybe it’s my new business and the time commitment  involved. Maybe not. Twitter is a bunch of good things: a great media relations tool, a platform for fomenting dissent and overthrowing odious regimes, a place for wily charities to raise cash, and…

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